We have some pages from the Jelmoli catalog during the 1930s. Only a few pages were devoted to boys clothing, but they provide a great deal of very useful information. The pages show boys outfits, school, smocks ( Kinder-Schürzen ), book bags and other items.
We have some pages from the Jelmoli catalog during the 1930s. Only a few pages were devoted to boys clothing, but they provide a great deal of very useful information. The pages show boys outfits, school, smocks ( Kinder-Schürzen ), book bags and other items. Our Swiss reader points out, "I just received a Catalog form the "Grand magasins Jelmoli," Zurich for the year 1938.
In it it has a few good pages relating to fashions of boys. I am going to make copies of these pages and will send them to you. Again, as Jelmoli was in Zurich, it reflects the more urban fashions. I know, that in the poor mountain sections of Switzerland such fancy clothing was not available."
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