Figure 1.-- Here are some of the garter waists offered by Wards in 1938-39. Click on the image to see more. |
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Four different styles of garter waist are also advertised for mothers
who preferred to purchase a waist with garters already supplied. One
of these is a style of shoulder garters with no other function than to
support long stockings and comes in sizes to fit both children and
"Misses". A boy of about 8 or 9 models it in the illustration. The
other three garter waists all feature waistbands with buttons for
additional clothing and have detachable hose supporters that fasten
onto a waist band by either buttons or safety pins. One of these
garter waists, worn in the illustration by a boy of about 10, can be
buttoned either in front or in back according to choice. Rather
curiously, the boy in the ad wears his waist buttoned in back. One
supposes that most boys would have preferred the front opening as much
easier to manage. But this waist is shown buttoned in back perhaps only
to indicate to the buyer that both options were available to wearers.
The Ward's ad copy read, "Non-elastic webbing. Buttons on waistband. Adjustable shoulder straps cross in back. Adjustable elastic garters. Color: White. Age-Sizes 2, 4, 6, 8, 10, 12. State Age-Size. 31 A 2007. Each 45 c." [HBC note:
This is the well-known Dr. Parker style of garter waist but here not so
named.]
The Ward's ad copy read, "Same style waist as above in lighter grade tape. 31 A 2045. Each, 21 c."
The Ward's ad copy read, "Famous quality fine mercerized Sateen scientifically constructed to eliminate pull and strain. Strongly sewn with buttons at side, back,
and front for panties [and other clothing]. Adjustable elastic garters.
Rust proof fittings. Easy to put on. Color: White. Age-Sizes 2, 4,
6, 8, 10, 12. State Age size. Shipping weight 3 oz. 31 A 2078. Each
49 c."
The Ward's ad copy read, "A name famous for quality. Constructed to hang from shoulder to allow complete freedom of movement. Tape of strong cotton webbing that
ensures a perfect fit. Cross strap on chest to prevent slipping.
Elastic garters. Colors: Black, white. State color. Shipping weight,
each 3 oz. 31 A 2063 Child's size. About 21 inches long, 33 c. 31 A
2064 Misses' size, about 30 inches long, 37 c."
The Ward's ad copy read, "Nicely tailored to fit comfortably. Durable long-wearing Cambric
Garter Waist with taped bone buttons that are strongly attached.
Buttons front or back. Strong elastic garters with adjustable metal
fittings. An excellent value at this low price. Color: White.
Age-Sizes 2, 4, 6, 8, 10, 12. State aage size. Shipping weight 4 oz.
31 A 2032 Each, 29 c."
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