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We note an undated advertisement for Bestway long socks which we believe dates to the 1930s. Long socks were one of several British terms for knee socks. "Soc" i think was a marleting gimic. The ad is a little difficult to date, but I think the strap shoes suggest the 30s more than the 40s. Note the ad for Unshrinkable Emu Wool. I think that means New Zealand or Australian wool. They were made in two sizes 4-6 years and 6 to 8 years. Knee socks were made in larger sizes, but perhaps not with the pattern tops.
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