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White underwear in traditionasl styles, mostly "T"-shirts and Y-fronts were the major styles for boys. Sears offered Underoos in 1979. We believe this was some of the first Underoos offered. They were done in sizes up to 16 years. We suspect that they were most popular with pre-teens, but have no actual information to confirm this. Underoos was underwear in traditional styles, but as costume characters such as Superman and Batman. There were also girls underoos, but I don't think they were nearly as popular as they were with boys. This was a break from the all white underwear. They were done in a cotton Dacron Polyester blend. Sears oddered Superman, Hulk, Spiderman, ans Aquaman super hero sets ("T"-shirt and briefs).
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